CASE STUDY ON AUSTRALIA’S LEADING TELECOMMUNICATIONS PROVIDER, OPTUS

The Brief

• Research: quantitative surveys and qualitative interviews
• Analysis: affinity and empathy mapping, then extracting insights to create a persona
•…


As part of my personal project, I have designed an application, for people who travel to Australia, looking for job opportunities, but struggle a lot as they don’t know how exactly market works. The inspiration for this came from….myself !! When I came to Sydney it was very difficult for…

Pallavi Chopra

I’m a UI/UX designer with a background in visual design.I focus on conceptualising and design unique experience that add real value.

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